Search Engines vs Directories
Search Engines vs Directories Search engines and directories are often confused. It is important to understand the differences. Search Engines use robots Search engines use web crawling robots and computer algorithms to figure out how to list sites. These algorithms rely on keyword density and placement calculations as well as analysis of "link popularity" to determine your rank. Google is a popular search engine. Directories use people Directories have human editors who categorize your site and write its link title and description. A listing on a major Directory will influence your link popularity significantly and increase your rank on search engines. Yahoo is the largest directory. Search engines and directories both supply traffic that is more likely to buy whatever product you are selling. That's because it's full of newbies and people on a mission.